Interesting – Cory Doctorow Talks Publishing Economics at Bloomsbury

Interesting viewing fro anyone interested in the future of publishing or Creative Commons.

Earlier this month, the UK publisher Bloomsbury (best known for having struck gold with the Harry Potter books, though also a real leader on the use of Creative Commons in publishing) invited me to give a talk to its staff over the lunch hour at its London office. I gave a talk about the theory and practice of book pricing in the age of the Internet, talking about the way that strategies that are focused on maximizing revenue from existing customers can cost you access to new markets. I got into the economics of distribution channels, DRM, lock-in, and talked about what I see as the top priorities for publishers looking to continue with their success in the Internet age.

LINK TO THE ORIGINAL PAGE